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Q. Which of the following major promotional tools use the telephone, mail, fax, e-mail, and the Internet to communicate directly with specific consumers?

Q. is the study of how individuals, groups, and organizations select, buy, use, and dispose of goods, services, ideas, or experiences to satisfy their needs and wants.

Q. A computer based system that facilitates the transfer of money or the processing of financial transactions between two financial institutions the same day or over night is………

Q. An airline working with a tour operator or a hotel group is an example of………….marketing

Q. Early adopters of which opinion leaders are largely comprised of and tend to be ______________

Q. The firm uses any existing brand to introduce in market as a new product brand is classified as

Q. The individual who represent company by performing selling, servicing, information gathering, and prospecting is classified as:

Q. ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ is the process of creating an image for a product in the minds of targeted customers.

Q. In Japan …………………….marketing is known as ‘Kuchikomi’.

Q. A true definition of a product is the detailed version of the product only if it is stated in