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Q. Which one of the following is not a sales promotion tool:

Q. Motives which are driven by learning, perception and attitude are known as..

Q. Increased competition leads to price decrease, increasing public awareness, sales volume increase significantly are the characteristics of ______________ in PLC.

Q. ‐‐‐‐‐‐‐‐‐‐‐‐‐ helps to understand how consumers are influenced by their environment.

Q. Positioning by emphasising the special attributes and benefits of the product is known as………..

Q. Generally ‐‐‐‐‐‐‐‐‐‐‐‐‐‐ is an indication of quality.

Q. The technique of using the social network on the internet to create the brand image is called as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Q. Identifying and providing different marketing mix for each of the segments is known as……….

Q. “ We guarantee every product we sell” appeal to…………………motive

Q. ‐‐‐‐‐‐‐‐‐‐‐‐‐‐ is the process whereby individuals decide what ,where ,how and from whom to purchase goods and services.