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Q. _________________________ outline the planned price, marketing budget, distribution and describe the target market, planned product positioning, profit goals, market share, sales for the first few years.

Q. Which of the following is not an element of demographic segmentation

Q. ………………marketing refers to achieving marketing objectives through applying digital technologies such as web sites.

Q. Industrial product are ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ products.

Q. The four Cs are ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Q. ‐‐‐‐‐‐‐‐ segmentation classifies consumers on the basis of age, gender, income and occupation.

Q. ______________ marketing uses telecommunication devices to reach prospective customers

Q. Which of the following major promotional tools use the telephone, mail, fax, e-mail, and the Internet to communicate directly with specific consumers?

Q. ……………………is also known as buzz marketing.

Q. _____________________ is irregular in nature.