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Q. Super market is also known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Q. Which of the following is the largest retail enterprise in the world.

Q. The four Ps represent the sellers’ view of the marketing tools available for influencing buyers. From a buyer’s point of view, each marketing tool is designed to deliver a customer benefit. Robert Lauterborn suggested that the sellers’ four Ps correspond to the customers’ four Cs. The four Cs are .

Q. Which one of the 4Ps is responsible for direct mail?

Q. Marketing is a ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ function of transferring goods from producers to consumers.

Q. Profiling the rural market is a part of ………………stage of rural marketing strategy.

Q. Which of the following is not a non-store retailing?

Q. Increasing the features and quality you offer is a decision made by which marketing mix?

Q. ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ price refers to the high initial price charged when a new product is introduced in the market.

Q. A firm has decided to alter its pricing and promotional strategies in response to slower than expected job growth and declining personal incomes. The firm is responding to changes in its: