E-Commerce MCQs and Notes
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Q 1. What is software that comes hidden in free downloadable software and tracks your online movements, mines the information stored on your computer, or uses your computer's CPU and storage for some task you know nothing about?
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Q 2. Who breaks into other people's computer systems and steals and destroys information?
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Q 3. Which factor represents a system's ability to change quickly?
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Q 4. When a transaction is processed online, how can the merchant verify the customer's identity?
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Q 5. Which of the following is a method of transferring money from one person's account to another?
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Q 6. A strength of social media and viral marketing is:
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Q 7. RACE is a practical framework to help marketers manage and improve the commercial value gained from digital marketing. The term stands for Reach, Act, C, Engage. What does 'C' refer to?
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Q 8. The approach by which applications of internal and external electronic communications can support and influence strategy is a definition of:
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Q 9. Before developing any type of strategy, a management team needs to agree the process they will follow for generating and then implementing the strategy. A framework that gives a logical sequence to follow to ensure inclusion of all key activities of an ebusiness strategic development is generally known as:
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Q 10. What could be an implication for an organization if an e-business strategy is not clearly defined?
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