Entrepreneurship and Small Business Management MCQs and Notes

P

Priyanka Tomar • 35.28K Points
Coach

Q 191. What is a target market?

(A) A group of customers a venture reaches by accident.

(B) All consumers who purchase the venture's product.

(C) A specific group of potential customers toward which a venture aims its marketing plan.

(D) A chain of discount stores.

V

Vijay Sangwan • 28.62K Points
Instructor II

Q 192. An internal environmental variable.

(A) Financial resources

(B) Technology

(C) Industry demand

(D) The economy

R

Rakesh Kumar • 28.44K Points
Instructor II

Q 193. An example of collecting primary data is;

(A) Observation

(B) Interviewing

(C) Focus groups

(D) All of the above

A

Admin • 36.96K Points
Coach

Q 194. Which one of the following is the next stage to the Concept Stage of Product Planning and Development Process?

(A) Idea Stage

(B) Product Planning Stage

(C) Product Development Stage

(D) Test Marketing Stage

V

Vikash Gupta • 33.56K Points
Instructor I

Q 195. Which one of the following is the most important characteristic of a successful business website?

(A) Innovation

(B) Speed

(C) Graphics

(D) Products

V

Vijay Sangwan • 28.62K Points
Instructor II

Q 196. Members of distribution channels are excellent sources for new ideas because:

(A) They earn a handsome profit from new business

(B) They are familiar with the needs of the market

(C) They do not bother if entrepreneur bears a loss

(D) They have well-developed sales force

R

Ram Sharma • 193.86K Points
Coach

Q 197. Which one of the following is an important source of idea generation due to their familiarity with the needs of market?

(A) Existing products and services

(B) Distribution channels

(C) Federal government

(D) Consumers

G

Gopal Sharma • 38.32K Points
Coach

Q 198. The level at which an individual is viewed by society is called:

(A) Financial status

(B) Qualification

(C) Social status

(D) Achievement

S

Shiva Ram • 30.44K Points
Instructor I

Q 199. The activity which occurs when the new venture is started is called:

(A) Motivation

(B) Business skills

(C) Departure point

(D) Goal orientation

R

Rakesh Kumar • 28.44K Points
Instructor II

Q 200. Individuals influencing an entrepreneur’s career choice and style are known as which of the following?

(A) Moral-support network

(B) Role model

(C) Professional support network

(D) Support system